When breast cancer stole you from this world, I may not have known it then, but you truly never left my side. You were in my room that day cheering me on when I made my first video. It was you whispering me words of encouragement when I received my first hate comment and amidst all of the confusion and pain I felt, it was you who inspired me to stay strong and to continue telling my story. It is because of you I had the courage to become who I am today; to become Gigi Gorgeous.
I partnered with CRUSHXO and the Keep A Breast Foundation to create a shade of lipstick dedicated to you. I’m calling it Judy, of course, and 10% of net sales will go towards the foundation’s incredible work to raise awareness and to further education of the importance of early detection. Like you, this perfect shade of pink is classic with a meaningful, lasting impact. I can’t wait for everyone to try it.
So thank you Mom, for the many things in this life you have given me. Together with this partnership, we can encourage all of the young women (and men!) in the world to help make a difference; beautifully of course.
Gigi Gorgeous, LGBTQ+ activist, and CRUSHXO are partnering with Keep A Breast. This amazing nonprofit specializes in breast cancer prevention, and provides women around the world access to tools that teach them how to do self-checks. With the Check Yourself mobile app, Keep A Breast provides education about the importance of early detection for breast cancer. The kind that saves lives.